HARD ROCK SERVES UP NEW LOCATION IN PRETORIA Hard Rock Cafe Opens Second Location in South Africa
Pretoria (Tshwane), South Africa, November 26, 2016 – Having wowed fans across the globe with its one-of-a-kind blend of music, entertainment and authentic, American fare, the world-famous restaurant brand continues its expansion in Africa as Hard Rock Cafe prepares to open a new location in Pretoria! The 800-square-meter, state-of-the-art cafe is slated to open on 26th November 2016 and will highlight Hard Rock’s new design style and latest technology. Hard Rock Cafe Pretoria (Tshwane) marks the second cafe in South Africa.
“Hard Rock Cafe has been looking forward to opening a second location in South Africa after three successful years of operating in Johannesburg, and we could not have asked for a better location to showcase our immersive dining experience,” said Anibal Fernandez, Hard Rock’s Franchise Area Vice President for EMEA. “Pretoria is a vibrant city that is perfect for Hard Rock Cafe, and we look forward to becoming a must-see destination for both visitors and locals alike as we join this energetic community.”
Hard Rock has been searching for the perfect space in Pretoria and has found it in the Menlyn Park Shopping Centre, the largest mall in South Africa. The cafe will seat 300 guests and feature a magnificent outdoor seating area as well as internal dining areas, two spacious bars and private event spaces. Hard Rock Cafe Pretoria also boasts a live music stage that will feature the best in live music and entertainment from South Africa and around the globe. The cafe offers a unique look at the history and future of music, with an entirely new memorabilia collection from legendary and contemporary musicians from around the world, including Shakira, KISS, Motley Crue, Jimi Hendrix, Stevie Nicks, The Who, The Black Eyed Peas, Nicki Minaj, Mumford & Sons and many more!
Guests of Hard Rock Cafe Pretoria can enjoy fresh, high-quality items from Hard Rock’s menu, including a selection of fan-favorite Legendary Burgers™, each featuring unique toppings, savory sauces and rich, melted cheeses. Hard Rock’s Smokehouse offerings utilize the very best Hickory wood chips to slowly cook its ribs, chicken and pork to juicy, tender perfection. In addition to its food, Hard Rock Cafe’s extensive, award-winning drinks menu includes Hurricanes, Margaritas, signature favorites and Alternative Rock (alcohol-free) beverages, all available in Hard Rock’s souvenir, collectible glassware.
The Pretoria cafe’s Rock Shop will offer music-inspired items, as well as collectible Hard Rock Cafe merchandise. Pretoria-specific merchandise can only be purchased at this retail location, which offers an exclusive design quality that enhances each item’s appeal. Fans may also shop for Hard Rock’s much-coveted signature pins to add to their collection.
Since it was established in 1971, Hard Rock has been committed to a wide variety of philanthropic causes and activities around the world. In every Hard Rock city, the staff makes it a priority to become a valuable community partner, and Hard Rock Cafe Pretoria looks forward to continuing this tradition.